
Massage Therapy is a growing industry. It’s in demand these days, and a clinic owner would be remiss if they didn’t capitalize on this addition for their prospective clinics. Not only is massage therapy a fast growing field, there are some studies that show that massage therapy can help relax, reduce stress, and even help with your patients managing pain, which can be a great adjunct while getting off of opiod drugs. This is something that can definitely help with your clinic by adding value to your current and prospective patients. More and more people are seeking massage. With the decline in GP’s as more and more graduates elect to move towards the more lucrative specialties, CAM (complimentary and alternative medicine) therapies, as well as manual therapies like Physical Therapy, are becoming more in demand. Part one of this blog is designed to help highlight the popularity, and by-the-numbers evidence on the growing popularity and demand for massage therapists. The stats below will help shed some light on what I am suggesting. By having a massage therapist employed in your clinic, you can increase visibility online, especially when trying to improve SEO’s and having your clinic on the top of google searches. Below is an example of how, just the term massage, will help guide people to your website, and make it easier for your business to be seen.



Hopefully I was able highlight some of the reasons why adding a massage therapist is great for your clinic, and for your patients/clients, with just cold hard numbers. Next month I will discuss some evidence in what massage can do for your patients, your clinic, and your overall success. The time is now to employ massage therapists, don’t miss out on your chance to get a piece of this pie!!!